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Market Research Analyst and Marketing Specialist salary in Iowa

Updated Updated for 2026 tax law

A market research analyst and marketing specialist in Iowa earns a median of $66,390 a year ($31.92/hour equivalent), 15.7% below the national median of $78,760. Iowa ranks #33 of 51 states. About 8,880 people do this job in Iowa.

Take-home pay in Iowa

At the Iowa median, a single filer keeps about $53,653 a year after federal, FICA and Iowa taxes — $2,064 every two weeks. Try your own numbers with the Iowa paycheck calculator.

Take-home pay (every 2 weeks)
$2,063.59
$53,653 per year · 19.2% total tax rate
Gross pay
$2,553.46
Federal income tax
−$222.57
Social Security (6.2%)
−$158.31
Medicare (1.45%)
−$37.03
Iowa income tax
−$71.96
Take-home pay
$2,063.59
Annual breakdown
Gross
$66,390
Federal
$5,787
FICA
$5,079
State + local
$1,871
Net
$53,653
Marginal federal rate
12.0%
Marginal state rate
3.8%

2026 federal brackets (Rev. Proc. 2025-32) and 2026 state rules. Estimates assume wages are your only income and use annual liability, so your actual withholding can differ slightly.

How Iowa compares

RankStateMedian salary
#1Massachusetts$101,810
#2Delaware$101,270
#3New York$98,580
#4District of Columbia$98,090
#5Washington$95,120
#33Iowa$66,390
#49Hawaii$59,390
#50Mississippi$56,640
#51West Virginia$52,340

See the national market research analyst and marketing specialist salary page for the full pay range and all states.

BLS occupation: Market Research Analysts and Marketing Specialists (SOC 13-1161), May 2025, state estimates.

Frequently asked questions

How much does a market research analyst and marketing specialist make in Iowa?

The median salary is $66,390 a year and the average is $73,380 (BLS May 2025).

Is Iowa a good state for market research analysts and marketing specialists?

Iowa ranks #33 of 51 states for median pay in this job, 16% below the national median of $78,760.

What is $66,390 after taxes in Iowa?

About $53,653 a year ($2,064 every two weeks) for a single filer in 2026.

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Estimates for information only — not tax, legal or financial advice.