Market Research Analyst and Marketing Specialist salary in Kentucky
Updated Updated for 2026 tax law
A market research analyst and marketing specialist in Kentucky earns a median of $61,480 a year ($29.56/hour equivalent), 21.9% below the national median of $78,760. Kentucky ranks #43 of 51 states. About 6,290 people do this job in Kentucky.
Take-home pay in Kentucky
At the Kentucky median, a single filer keeps about $49,545 a year after federal, FICA and Kentucky taxes — $1,906 every two weeks. Try your own numbers with the Kentucky paycheck calculator.
- Gross pay
- $2,364.62
- Federal income tax
- −$199.91
- Social Security (6.2%)
- −$146.61
- Medicare (1.45%)
- −$34.29
- Kentucky income tax
- −$78.24
- Take-home pay
- $1,905.58
Annual breakdown
- Gross
- $61,480
- Federal
- $5,198
- FICA
- $4,703
- State + local
- $2,034
- Net
- $49,545
- Marginal federal rate
- 12.0%
- Marginal state rate
- 3.5%
2026 federal brackets (Rev. Proc. 2025-32) and 2026 state rules. Estimates assume wages are your only income and use annual liability, so your actual withholding can differ slightly.
How Kentucky compares
| Rank | State | Median salary |
|---|---|---|
| #1 | Massachusetts | $101,810 |
| #2 | Delaware | $101,270 |
| #3 | New York | $98,580 |
| #4 | District of Columbia | $98,090 |
| #5 | Washington | $95,120 |
| #43 | Kentucky | $61,480 |
| #49 | Hawaii | $59,390 |
| #50 | Mississippi | $56,640 |
| #51 | West Virginia | $52,340 |
See the national market research analyst and marketing specialist salary page for the full pay range and all states.
BLS occupation: Market Research Analysts and Marketing Specialists (SOC 13-1161), May 2025, state estimates.
Frequently asked questions
How much does a market research analyst and marketing specialist make in Kentucky?
The median salary is $61,480 a year and the average is $70,220 (BLS May 2025).
Is Kentucky a good state for market research analysts and marketing specialists?
Kentucky ranks #43 of 51 states for median pay in this job, 22% below the national median of $78,760.
What is $61,480 after taxes in Kentucky?
About $49,545 a year ($1,906 every two weeks) for a single filer in 2026.
Your business here? Sponsor this calculator from $19/week. See placements
Estimates for information only — not tax, legal or financial advice.