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Market Research Analyst and Marketing Specialist salary in South Carolina

Updated Updated for 2026 tax law

A market research analyst and marketing specialist in South Carolina earns a median of $69,440 a year ($33.38/hour equivalent), 11.8% below the national median of $78,760. South Carolina ranks #28 of 51 states. About 11,920 people do this job in South Carolina.

Take-home pay in South Carolina

At the South Carolina median, a single filer keeps about $55,393 a year after federal, FICA and South Carolina taxes — $2,130 every two weeks. Try your own numbers with the South Carolina paycheck calculator.

Take-home pay (every 2 weeks)
$2,130.50
$55,393 per year · 20.2% total tax rate
Gross pay
$2,670.77
Federal income tax
−$247.95
Social Security (6.2%)
−$165.59
Medicare (1.45%)
−$38.73
South Carolina income tax
−$88.01
Take-home pay
$2,130.50
Annual breakdown
Gross
$69,440
Federal
$6,447
FICA
$5,312
State + local
$2,288
Net
$55,393
Marginal federal rate
22.0%
Marginal state rate
5.2%

2026 federal brackets (Rev. Proc. 2025-32) and 2026 state rules. Estimates assume wages are your only income and use annual liability, so your actual withholding can differ slightly.

How South Carolina compares

RankStateMedian salary
#1Massachusetts$101,810
#2Delaware$101,270
#3New York$98,580
#4District of Columbia$98,090
#5Washington$95,120
#28South Carolina$69,440
#49Hawaii$59,390
#50Mississippi$56,640
#51West Virginia$52,340

See the national market research analyst and marketing specialist salary page for the full pay range and all states.

BLS occupation: Market Research Analysts and Marketing Specialists (SOC 13-1161), May 2025, state estimates.

Frequently asked questions

How much does a market research analyst and marketing specialist make in South Carolina?

The median salary is $69,440 a year and the average is $81,470 (BLS May 2025).

Is South Carolina a good state for market research analysts and marketing specialists?

South Carolina ranks #28 of 51 states for median pay in this job, 12% below the national median of $78,760.

What is $69,440 after taxes in South Carolina?

About $55,393 a year ($2,130 every two weeks) for a single filer in 2026.

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Estimates for information only — not tax, legal or financial advice.